Personal concept / 2021

Hillard app launch email

A hand-coded promotional email for a fictional workout app, built to introduce its features and guide readers toward a download.

The original recording scrolls through the Hillard promotional email and its feature sections. Silent screen recording; use the player controls to play or pause.

The project

This project explores the structure of an app launch email: an opening feature, supporting benefits, and clear paths to download the app on different devices.

My contribution

  • Built the email from scratch with HTML and inline CSS.
  • Organized app features into a clear, scannable email layout.
  • Included app download calls to action.
Role
Email development · Personal project
Tools & technologies
HTML · Inline CSS · Responsive email
Project type
Personal concept
Period
2021